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Customrt Case-A Swedish Wellknow Secondhand Clothing Store-2.4Ghz Digital Price Tag Solution

Background

 A well-known Swedish secondhand clothing chain brand, founded in 2003. With an average daily customer flow of over 200 people, it is a representative brand of “sustainable fashion retail” in the region. Due to the characteristics of “uniqueness of individual items and short shelf life”, the management requirements for product labels in the secondhand clothing retail industry are much higher than those in regular supermarkets: each secondhand garment at ARKIVET needs to be taken off the shelves and rotated after only 1-2 weeks, and the “original price – discounted price – inventory status” must be synchronized in real time; the traditional paper label model is gradually becoming unable to support the needs of business efficiency.

Challenges

1. Time-consuming removal and replenishment of items: Each  store needs to handle 80-120 pieces of secondhand clothing removal and replenishment daily. Employees must first check the “items to be removed” against the inventory list, and then search for the corresponding items on the shelves and hangers one by one. Each item takes an average of 3-5 minutes, and this task alone consumes 3.5-4 hours per day for 4 employees (approximately 40% of the store’s daily working hours), affecting the operational rhythm.
2. Due to the excessive time spent on removing items and changing tags, many ARKIVET branches frequently experience situations where “employees are still processing tags at 10:30 AM, even though the store is scheduled to open at 9 AM,” resulting in lost morning customers (according to store statistics, morning customer traffic accounts for 25% of the daily average between 10-11 AM).
3. Neglected customer service: Employees are busy dealing with tag issues at the beginning of the day and cannot respond promptly to customer inquiries about sizes and styling suggestions, leading to increased customer complaints and directly impacting repeat purchase rates.

3. Regular ESL products have poor compatibility and cannot meet the needs of apparel scenarios. Hardware mismatch: Most mainstream ESL tags on the market are designed for supermarket shelves and lack mounting holes, making them impossible to attach to hangers on second-hand clothing; they are also relatively bulky.

Solution

1.Customize clothing label casings, increase LED brightness, and speed up flashing frequency;

2.Clothing tags can be attached to garments, and LED flashing functionality helps employees quickly locate items that are no longer available each day; prices can be updated rapidly through real-time price changes.

Result

“Digitalization + Store Expansion” utilizes a “full-chain digital labeling system” to improve efficiency and optimize operations, freeing up management resources for existing stores and enabling them to add new branches. 2. Zhsunyco and Crona Software: Opening up the European clothing ESL market and setting a benchmark for clothing ESL. Market breakthrough and order growth: Based on this case, the two parties successfully entered the European second-hand clothing ESL niche market, further solidified their long-term cooperation with Crona Software, and secured the demand for 40,000 ESL labels for 5 ARKIVET branches.

What Our Customers Say

Very good!It would be great to receive a reducedprototype / mockup drawing beforeyou start the production . So l can ask customer to confirm . We will also create a press release ofthis installation in Sweden. Anyhow, i think it's fantastic when wefinally have received the first orderand they are almost satisfied with the TAG.
- Porject Manager - Andreas

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