{"id":12868,"date":"2023-06-02T16:19:22","date_gmt":"2023-06-02T08:19:22","guid":{"rendered":"https:\/\/www.zhsunyco.com\/?p=12868"},"modified":"2023-06-02T16:25:06","modified_gmt":"2023-06-02T08:25:06","slug":"how-do-electronic-price-tags-work","status":"publish","type":"post","link":"https:\/\/www.zhsunyco.com\/bg\/\u043a\u0430\u043a-\u0440\u0430\u0431\u043e\u0442\u044f\u0442-\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435-\u0435\u0442\u0438\u043a\u0435\u0442\u0438-\u0441-\u0446\u0435\/","title":{"rendered":"\u041a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u044f\u0442 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438"},"content":{"rendered":"<p>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438, \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u0438 \u043e\u0449\u0435 \u043a\u0430\u0442\u043e <strong>\u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong>, <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/strong>, \u043a\u0430\u043a\u0442\u043e \u0438 \u043c\u043d\u043e\u0433\u043e \u0434\u0440\u0443\u0433\u0438 \u0438\u043c\u0435\u043d\u0430, \u0441\u0430 \u043d\u043e\u0432\u0430\u0442\u0430 \u0430\u043b\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u0430 \u043d\u0430 \u0445\u0430\u0440\u0442\u0438\u0435\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0438 \u0442\u0430\u0431\u0435\u043b\u0438. \u0422\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0432\u0430\u0442 \u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0438 \u0441 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e \u043c\u0430\u0441\u0442\u0438\u043b\u043e, \u043a\u043e\u0438\u0442\u043e \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u043c\u043d\u043e\u0433\u043e \u0444\u043e\u0440\u043c\u0438 \u043d\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043d\u0438\u0442\u0435 \u0445\u0430\u0440\u0442\u0438\u0435\u043d\u0438 \u043e\u0442\u043f\u0435\u0447\u0430\u0442\u044a\u0446\u0438 \u043d\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u043e\u0441\u0438\u0433\u0443\u0440\u044f\u0442.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.zhsunyco.com\/wp-content\/uploads\/2023\/06\/Warehouse-Manager-Checking-Stock-Level.jpg\" alt=\"\u0420\u0430\u0431\u043e\u0442\u043d\u0438\u0447\u0435\u0441\u043a\u0438 \u0440\u044a\u0446\u0435, \u0434\u044a\u0440\u0436\u0430\u0449\u0438 \u0442\u0430\u0431\u043b\u0435\u0442 \u0432\u044a\u0440\u0445\u0443 \u0440\u0430\u0437\u043c\u0430\u0437\u0430\u043d \u0441\u043a\u043b\u0430\u0434 \u043a\u0430\u0442\u043e \u0444\u043e\u043d\" class=\"wp-image-12872\" width=\"600\" height=\"450\"\/><figcaption class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/www.istockphoto.com\/photo\/smart-warehouse-management-system-gm1097309244-294657480?phrase=Electronic%20Shelf%20Label\">iStock<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>\u041f\u0440\u0438 \u043f\u044a\u0440\u0432\u043e\u043d\u0430\u0447\u0430\u043b\u043d\u043e\u0442\u043e \u0441\u044a\u0437\u0434\u0430\u0432\u0430\u043d\u0435 \u043e\u0441\u043d\u043e\u0432\u043d\u0430\u0442\u0430 \u0446\u0435\u043b \u043d\u0430 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/strong> (ESL) \u0442\u0440\u044f\u0431\u0432\u0430\u0448\u0435 \u0434\u0430 \u0437\u0430\u043c\u0435\u043d\u0438 \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u0438\u0442\u0435 \u0445\u0430\u0440\u0442\u0438\u0435\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0432 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f\u0442\u0430 \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e, \u0437\u0430 \u0434\u0430 \u043e\u0441\u0438\u0433\u0443\u0440\u0438 \u0442\u043e\u0447\u043d\u043e\u0441\u0442, \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442 \u0438 \u0443\u0441\u044a\u0432\u044a\u0440\u0448\u0435\u043d\u0441\u0442\u0432\u0430\u043d\u0438 <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u043a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u0438-\u0438\u0434\u0435\u0438-\u0437\u0430-\u0434\u0438\u0441\u043f\u043b\u0435\u0438-\u0437\u0430-\u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f\/\">\u0438\u0434\u0435\u0438 \u0437\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u0437\u0430 \u0445\u0440\u0430\u043d\u0438\u0442\u0435\u043b\u043d\u0438 \u0441\u0442\u043e\u043a\u0438<\/a>. \u041d\u043e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u0442\u0430 \u0441\u0435 \u0435 \u0440\u0430\u0437\u0432\u0438\u043b\u0430 \u0438 \u0435 \u043f\u043e-\u0438\u043d\u043e\u0432\u0430\u0442\u0438\u0432\u043d\u0430 \u0438 \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430 \u0432 \u043c\u043d\u043e\u0433\u043e \u043e\u0442\u0440\u0430\u0441\u043b\u0438 \u043a\u0430\u0442\u043e \u0437\u0434\u0440\u0430\u0432\u0435\u043e\u043f\u0430\u0437\u0432\u0430\u043d\u0435, \u043e\u0444\u0438\u0441\u0438, \u0442\u044a\u0440\u0433\u043e\u0432\u0441\u043a\u0438 \u0438\u043d\u0441\u0442\u0438\u0442\u0443\u0446\u0438\u0438 \u0438 \u0434\u0440.<\/p>\n\n\n\n<p>\u0421\u0435\u0433\u0430 \u0432\u044a\u043f\u0440\u043e\u0441\u044a\u0442 \u0435 \u043a\u0430\u043a \u0441\u0435 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e \u0435\u0442\u0438\u043a\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/strong> \u0440\u0430\u0431\u043e\u0442\u0430? \u0422\u043e\u0432\u0430 \u0449\u0435 \u0440\u0430\u0437\u043a\u0440\u0438\u0435\u043c \u0432 \u0442\u0430\u0437\u0438 \u0441\u0442\u0430\u0442\u0438\u044f, \u043d\u043e \u043f\u0440\u0435\u0434\u0438 \u0442\u043e\u0432\u0430 \u043d\u0435\u043a\u0430 \u043e\u0431\u044f\u0441\u043d\u0438\u043c \u043a\u0430\u043a\u0432\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0432\u0430 \u0442\u0430\u0437\u0438 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f \u0438 \u043a\u0430\u043a\u0432\u0438 \u0441\u0430 \u043d\u0435\u0439\u043d\u0438\u0442\u0435 \u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-electronic-price-labels\">\u041a\u0430\u043a\u0432\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0432\u0430\u0442 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.zhsunyco.com\/wp-content\/uploads\/2023\/06\/Electronic-Shelf-Tags.jpg\" alt=\"\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435\" class=\"wp-image-12871\" width=\"600\" height=\"450\"\/><figcaption class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/www.istockphoto.com\/vector\/electronic-shelf-label-set-realistic-vector-mockup-different-sized-white-e-paper-gm1181029581-331088081?phrase=Electronic%20Shelf%20Label\">iStock<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p><strong>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong> \u0441\u0430 \u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430, \u043f\u0440\u0438\u043a\u0440\u0435\u043f\u0435\u043d\u0438 \u043a\u044a\u043c \u0440\u0430\u0444\u0442\u043e\u0432\u0435\u0442\u0435 \u043d\u0430 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0438\u0442\u0435, \u0437\u0430 \u0434\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435, \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u0446\u0435\u043d\u0438, \u043f\u0440\u043e\u043c\u043e\u0446\u0438\u0438 \u0438 \u0434\u0440. \u041e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0442\u043e\u0432\u0430 \u0441\u0430 \u043c\u0430\u043b\u043a\u0438 \u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0435\u043a\u0440\u0430\u043d\u0438 \u0438\u043b\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0438 \u0441 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e \u043c\u0430\u0441\u0442\u0438\u043b\u043e, \u043f\u0440\u0438\u043a\u0440\u0435\u043f\u0435\u043d\u0438 \u043a\u044a\u043c \u0432\u0441\u0435\u043a\u0438 \u0440\u0430\u0444\u0442 \u0441 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u0437\u0430 \u0434\u0430 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u044f\u0442 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u0430\u0442\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f, \u043e\u0442 \u043a\u043e\u044f\u0442\u043e \u0441\u0435 \u043d\u0443\u0436\u0434\u0430\u044f\u0442, \u0437\u0430 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u044f\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0430.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-benefits-of-electronic-shelf-labels\">\u041f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430 \u043d\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/h2>\n\n\n\n<p>\u041e\u0442 \u043c\u043e\u043c\u0435\u043d\u0442\u0430 \u043d\u0430 \u0438\u0437\u043e\u0431\u0440\u0435\u0442\u044f\u0432\u0430\u043d\u0435\u0442\u043e \u043c\u0443, <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u0441\u0438\u0441\u0442\u0435\u043c\u0430-\u0437\u0430-\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u0441\u043a\u043b\u0430\u0434\u0430\/\"><strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438<\/strong> \u0441\u0430 \u043f\u043e\u043c\u043e\u0433\u043d\u0430\u043b\u0438 \u0437\u0430 \u0440\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438\u0442\u0435 \u0432 \u043c\u043d\u043e\u0433\u043e \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438, \u043d\u0430\u043c\u0430\u043b\u044f\u0432\u0430\u043d\u0435 \u043d\u0430 \u0440\u0430\u0437\u0445\u043e\u0434\u0438\u0442\u0435 \u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0430\u0432\u0430\u043d\u0435 \u043d\u0430 \u043f\u0435\u0447\u0430\u043b\u0431\u0438\u0442\u0435.<\/a>. \u0415\u0442\u043e \u043e\u0441\u043d\u043e\u0432\u043d\u0438\u0442\u0435 <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430-\u043d\u0430-\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435-\u0435\u0442\u0438\u043a\u0435\u0442\u0438-\u0437\/\">\u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430 \u043d\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/a>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435 \u043d\u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f: <strong>ESL \u0435\u0442\u0438\u043a\u0435\u0442\u0438<\/strong> \u043d\u0435 \u0441\u0430 \u0441\u0430\u043c\u043e \u0437\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435 \u043d\u0430 \u0446\u0435\u043d\u0438\u0442\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435; \u0442\u0435 \u0441\u043b\u0443\u0436\u0430\u0442 \u043a\u0430\u0442\u043e \u0440\u044a\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e, \u043a\u043e\u0435\u0442\u043e \u043f\u043e\u043c\u0430\u0433\u0430 \u043d\u0430 \u043a\u0443\u043f\u0443\u0432\u0430\u0447\u0438\u0442\u0435 \u0434\u0430 \u0440\u0435\u0448\u0430\u0442 \u043a\u043e\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442 \u0434\u0430 \u043a\u0443\u043f\u044f\u0442. \u041f\u043e\u043a\u0430\u0437\u0432\u0430 \u0441\u0435 \u0438 \u0434\u0440\u0443\u0433\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f, \u043a\u0430\u0442\u043e \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 \u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430, \u043a\u043e\u0435\u0442\u043e \u043e\u043a\u0430\u0437\u0432\u0430 \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u0432\u044a\u0440\u0445\u0443 \u0440\u0435\u0448\u0435\u043d\u0438\u044f\u0442\u0430 \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0445\u0440\u0430\u043d\u0438\u0442\u0435\u043b\u043d\u0438\u0442\u0435 \u0444\u0430\u043a\u0442\u0438 \u043d\u0430 \u0434\u0432\u0435 \u043c\u0430\u0440\u043a\u0438 \u0437\u044a\u0440\u043d\u0435\u043d\u0438 \u0437\u0430\u043a\u0443\u0441\u043a\u0438 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u043f\u043e\u043b\u0435\u0437\u043d\u043e \u0437\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u043f\u0440\u0438 \u0438\u0437\u0431\u043e\u0440\u0430 \u0438\u043c \u043d\u0430 \u0442\u043e\u0432\u0430, \u043a\u043e\u0435\u0442\u043e \u0438\u0441\u043a\u0430\u0442.<\/li>\n\n\n\n<li>\u0414\u0438\u043d\u0430\u043c\u0438\u0447\u043d\u043e \u0446\u0435\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u0443\u0432\u0430\u043d\u0435: <strong>\u0415\u0442\u0438\u043a\u0435\u0442 ESL<\/strong> \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u043f\u0440\u043e\u043c\u044f\u043d\u0430 \u043d\u0430 \u0446\u0435\u043d\u0438\u0442\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 \u0432 \u0440\u0435\u0430\u043b\u043d\u043e \u0432\u0440\u0435\u043c\u0435. \u0421\u0430\u043c\u043e \u0441 \u0435\u0434\u043d\u043e \u043d\u0430\u0442\u0438\u0441\u043a\u0430\u043d\u0435 \u043d\u0430 \u0431\u0443\u0442\u043e\u043d \u0446\u0435\u043d\u0438\u0442\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u043a\u043e\u0440\u0438\u0433\u0438\u0440\u0430\u043d\u0438, \u043a\u043e\u0435\u0442\u043e \u043f\u0440\u0430\u0432\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0432\u0438 \u043f\u0435\u0447\u0435\u043b\u0438\u0432\u0448 \u0432\u044a\u043f\u0440\u0435\u043a\u0438 \u0447\u0435\u0441\u0442\u0438\u0442\u0435 \u043a\u043e\u043b\u0435\u0431\u0430\u043d\u0438\u044f. \u0421 \u0442\u043e\u0432\u0430 \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u0435 \u0446\u0435\u043d\u0438\u0442\u0435, \u0437\u0430 \u0434\u0430 \u0441\u0435 \u0432\u044a\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435 \u043e\u0442 \u0442\u044a\u0440\u0441\u0435\u043d\u0435\u0442\u043e, \u0438\u043b\u0438 \u0434\u0430 \u0433\u0438 \u043d\u0430\u043c\u0430\u043b\u0438\u0442\u0435, \u0437\u0430 \u0434\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438\u0442\u0435.<\/li>\n\n\n\n<li>\u041d\u0430\u043c\u0430\u043b\u0435\u043d\u0438 \u043e\u043f\u0435\u0440\u0430\u0442\u0438\u0432\u043d\u0438 \u0440\u0430\u0437\u0445\u043e\u0434\u0438: \u041d\u0430 <a href=\"https:\/\/www.google.com\/amp\/s\/blog.wearedrew.co\/en\/the-importance-of-roi-in-marketing%3fhs_amp=true\">\u043a\u0440\u0430\u0439\u043d\u0430\u0442\u0430 \u0446\u0435\u043b \u043d\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0430\u0442\u0430 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u044f \u0435 \u0432\u044a\u0437\u0432\u0440\u044a\u0449\u0430\u0435\u043c\u043e\u0441\u0442 \u043d\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0438\u0442\u0435<\/a>. <strong>\u0426\u0435\u043d\u0438 \u0437\u0430 ESL<\/strong> \u043f\u043e\u0434\u043e\u0431\u0440\u044f\u0432\u0430 \u0432\u044a\u0437\u0432\u0440\u044a\u0449\u0430\u0435\u043c\u043e\u0441\u0442\u0442\u0430 \u043d\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u044f\u0442\u0430, \u0442\u044a\u0439 \u043a\u0430\u0442\u043e \u043d\u044f\u043c\u0430 \u0434\u0430 \u0441\u0435 \u043d\u0430\u043b\u0430\u0433\u0430 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435 \u0445\u0430\u0440\u0442\u0438\u0435\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438, \u043a\u043e\u0438\u0442\u043e \u0441\u0430 \u0441\u0432\u044a\u0440\u0437\u0430\u043d\u0438 \u0441 \u0434\u043e\u043f\u044a\u043b\u043d\u0438\u0442\u0435\u043b\u043d\u0438 \u0440\u0430\u0437\u0445\u043e\u0434\u0438 \u0437\u0430 \u043c\u0430\u0441\u0442\u0438\u043b\u043e, \u043e\u0431\u043e\u0440\u0443\u0434\u0432\u0430\u043d\u0435 \u0437\u0430 \u043f\u0435\u0447\u0430\u0442 \u0438 \u043c\u043d\u043e\u0433\u043e \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b \u0437\u0430 \u0442\u0440\u0443\u0434. \u041f\u0430\u0440\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0431\u0438 \u0442\u0440\u044f\u0431\u0432\u0430\u043b\u043e \u0434\u0430 \u043e\u0442\u0438\u0434\u0430\u0442 \u0437\u0430 \u0442\u0435\u0437\u0438 \u0440\u0430\u0437\u0445\u043e\u0434\u0438, \u0449\u0435 \u0431\u044a\u0434\u0430\u0442 \u0441\u043f\u0435\u0441\u0442\u0435\u043d\u0438.<\/li>\n\n\n\n<li>\u041e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u0438\u043d\u0432\u0435\u043d\u0442\u0430\u0440\u0430: \u0415\u0434\u0438\u043d \u043e\u0442 <a href=\"https:\/\/www.rapidfinance.com\/blog\/10-common-retail-problems-and-how-to-solve-them\/\">\u043e\u0441\u043d\u043e\u0432\u043d\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438 \u043d\u0430 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f\u0442\u0430 \u0437\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e<\/a>, \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u0437\u0430 \u0435\u0434\u043d\u043e\u043b\u0438\u0447\u043d\u0438\u0442\u0435 \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438, \u0435 \u043e\u0446\u0435\u043d\u043a\u0430\u0442\u0430 \u043d\u0430 \u043d\u0438\u0432\u043e\u0442\u043e \u043d\u0430 \u0437\u0430\u043f\u0430\u0441\u0438\u0442\u0435. \u0421 <strong>\u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/strong>, \u0449\u0435 \u0438\u043c\u0430\u0442\u0435 \u0442\u043e\u0447\u043d\u0430 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0430 \u0437\u0430 \u0438\u043d\u0432\u0435\u043d\u0442\u0430\u0440\u0430 \u0441\u0438. \u0429\u0435 \u0431\u044a\u0434\u0435\u0442\u0435 \u0443\u0432\u0435\u0434\u043e\u043c\u044f\u0432\u0430\u043d\u0438, \u043a\u043e\u0433\u0430\u0442\u043e \u043d\u0438\u0432\u043e\u0442\u043e \u043d\u0430 \u043d\u0430\u043b\u0438\u0447\u043d\u043e\u0441\u0442\u0438\u0442\u0435 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430 \u0438\u043b\u0438 \u0434\u043e\u0440\u0438 \u0432 \u0441\u043a\u043b\u0430\u0434\u0430 \u0435 \u043d\u0438\u0441\u043a\u043e, \u043a\u0430\u0442\u043e \u043f\u043e \u0442\u043e\u0437\u0438 \u043d\u0430\u0447\u0438\u043d \u0449\u0435 \u0441\u0435 \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0430, \u0447\u0435 \u043d\u044f\u043c\u0430 \u0434\u0430 \u0438\u0437\u0447\u0435\u0440\u043f\u0430\u0442\u0435 \u043d\u0430\u043b\u0438\u0447\u043d\u043e\u0441\u0442\u0438\u0442\u0435 \u0441\u0438.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-do-zhsunyco-electronic-shelf-price-tags-work\">\u041a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u044f\u0442 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0446\u0435\u043d\u0438 \u043d\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435\u0442\u0435 ZhSunyco<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/www.zhsunyco.com\/wp-content\/uploads\/2023\/06\/Digital-Price-Labels.jpg\" alt=\"\u0414\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438\" class=\"wp-image-12874\" width=\"600\" height=\"450\"\/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>\u0412 ZhSunyco \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u0445\u043c\u0435 \u0440\u0430\u0431\u043e\u0442\u043d\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441 \u043d\u0430 \u043d\u0430\u0448\u0438\u0442\u0435 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong> \u0434\u0430 \u0431\u044a\u0434\u0435 \u0438\u0437\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u043f\u0440\u043e\u0441\u0442\u0430. \u0412\u044a\u043f\u0440\u0435\u043a\u0438 \u0447\u0435 \u0434\u0438\u0437\u0430\u0439\u043d\u044a\u0442 \u0438 \u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0438\u044f\u0442\u0430 \u0433\u043e\u0432\u043e\u0440\u044f\u0442 \u0437\u0430 \u0433\u043e\u043b\u044f\u043c \u043e\u043f\u0438\u0442, \u0442\u0435 \u0438\u043c\u0430\u0442 \u0434\u043e\u0441\u0442\u0430 \u043f\u0440\u043e\u0441\u0442 \u043c\u043e\u0434\u0435\u043b \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430. \u041d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u0438 \u0441\u0430 \u0441\u0430\u043c\u043e:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0446\u0435\u043d\u0430<\/strong><\/li>\n\n\n\n<li>\u0410\u043a\u0441\u0435\u0441\u043e\u0430\u0440\u0438, \u043a\u043e\u0438\u0442\u043e \u0449\u0435 \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0437\u0430 \u043c\u043e\u043d\u0442\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 <strong>ESL \u0435\u0442\u0438\u043a\u0435\u0442<\/strong>, \u043a\u0430\u0442\u043e \u0430\u0434\u0430\u043f\u0442\u0435\u0440\u0438, \u043f\u0440\u043e\u0444\u0438\u043b\u0438 \u0438 \u0441\u043a\u043e\u0431\u0438<\/li>\n\n\n\n<li>\u0441\u043e\u0444\u0442\u0443\u0435\u0440 ESL, \u043a\u043e\u0439\u0442\u043e \u0441\u0432\u044a\u0440\u0437\u0432\u0430 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0442\u0430 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430 \u0441 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0441 \u0446\u0435\u043d\u0430<\/strong><\/li>\n\n\n\n<li>\u0422\u043e\u0447\u043a\u0430 \u0437\u0430 \u0434\u043e\u0441\u0442\u044a\u043f \u0438\u043b\u0438 \u043c\u0430\u0440\u0448\u0440\u0443\u0442\u0438\u0437\u0430\u0442\u043e\u0440 \u0437\u0430 \u043f\u0440\u0435\u0434\u0430\u0432\u0430\u043d\u0435 \u043d\u0430 \u0434\u0430\u043d\u043d\u0438 \u043e\u0442 \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u0430 ESL \u043a\u044a\u043c \u0435\u0442\u0438\u043a\u0435\u0442\u0438\u0442\u0435 \u043d\u0430 \u0440\u0430\u0444\u0442\u0430<\/li>\n<\/ul>\n\n\n\n<p>\u0421\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 ESL \u0441\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438\u0440\u0430 \u0441\u044a\u0441 \u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0443\u0432\u0430\u0449\u0438\u044f POS \u0438\u043b\u0438 ERP \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u043d\u0430 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430 \u0432\u0438. \u0422\u043e\u0432\u0430 \u0441\u0435 \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u0430 \u043e\u0442 \u0446\u0435\u043d\u0442\u0440\u0430\u043b\u043d\u0430 \u0442\u043e\u0447\u043a\u0430, \u043a\u043e\u0435\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430, \u0447\u0435 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u043d\u0430\u0442\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0432\u0430 \u0434\u0438\u0441\u0442\u0430\u043d\u0446\u0438\u043e\u043d\u043d\u043e.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-electronic-shelf-label-wi-fi-work\">\u041a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u0438 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u044f\u0442 \u0435\u0442\u0438\u043a\u0435\u0442 \u043d\u0430 \u0440\u0430\u0444\u0442\u0430 Wi-Fi<\/h2>\n\n\n\n<p><strong>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u043d\u0430 \u0440\u0430\u0444\u0442\u0430 Wi-Fi<\/strong> \u0420\u0435\u0448\u0435\u043d\u0438\u0435\u0442\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u043d\u0430\u0442\u0430 Wi-Fi \u043c\u0440\u0435\u0436\u043e\u0432\u0430 \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0437\u0430 \u043f\u0440\u0435\u0434\u0430\u0432\u0430\u043d\u0435 \u043d\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u043a\u044a\u043c <strong>ESL \u0435\u0442\u0438\u043a\u0435\u0442\u0438<\/strong>. \u0421\u0438\u0441\u0442\u0435\u043c\u0430\u0442\u0430 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f\u0442\u0430 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0430 \u0435 \u0441\u0432\u044a\u0440\u0437\u0430\u043d\u0430 \u0441 <a href=\"https:\/\/www.zhsunyco.com\/bg\/esl-wifi\/\">ESL Wi-Fi<\/a> \u0447\u0440\u0435\u0437 \u043f\u0440\u043e\u0441\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u044f\u0432\u0430\u043d\u0435 \u043d\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u0430 \u0442\u0430\u0433\u043e\u0432\u0435\u0442\u0435 ESL \u0441\u0430 \u0430\u043a\u0442\u0438\u0432\u0438\u0440\u0430\u043d\u0438, \u0437\u0430 \u0434\u0430 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f\u0442\u0430.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-do-nfc-price-tags-work\">\u041a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u044f\u0442 \u0435\u0442\u0438\u043a\u0435\u0442\u0438\u0442\u0435 \u0441 \u0446\u0435\u043d\u0438 NFC<\/h2>\n\n\n\n<p><strong>ESL NFC<\/strong> \u041f\u0440\u0438\u043d\u0446\u0438\u043f\u044a\u0442 \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430 \u0432\u043a\u043b\u044e\u0447\u0432\u0430 \u043f\u043e\u0441\u0442\u0430\u0432\u044f\u043d\u0435 \u043d\u0430 NFC \u0447\u0435\u0442\u0435\u0446 \u0432 \u043c\u043e\u0431\u0438\u043b\u043d\u043e \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u043e, \u043a\u043e\u0435\u0442\u043e \u0441\u0435 \u043d\u0430\u0441\u043e\u0447\u0432\u0430 \u043a\u044a\u043c <strong>\u0446\u0438\u0444\u0440\u043e\u0432 \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0440\u0430\u0444\u0442<\/strong> \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0434\u0438\u0441\u043f\u043b\u0435\u044f. <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u0440\u0435\u0448\u0435\u043d\u0438\u0435-\u0437\u0430-\u0434\u0438\u0433\u0438\u0442\u0430\u043b\u0435\u043d-\u0434\u0438\u0441\u043f\u043b\u0435\u0439-\u0437\u0430-\u043c\u0430\u043b\u044a\u043a\/nfc-esls\/\">\u0426\u0435\u043d\u043e\u0432\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 NFC<\/a> \u0444\u0443\u043d\u043a\u0446\u0438\u0438\u0442\u0435 \u0432\u043a\u043b\u044e\u0447\u0432\u0430\u0442 \u0431\u0435\u0437\u0436\u0438\u0447\u043d\u043e \u0437\u0430\u0445\u0440\u0430\u043d\u0432\u0430\u043d\u0435, \u043a\u043e\u0435\u0442\u043e \u0441\u0435 \u043f\u0440\u0435\u0445\u0432\u044a\u0440\u043b\u044f \u043a\u044a\u043c \u0435\u0442\u0438\u043a\u0435\u0442\u0430, \u043a\u043e\u0435\u0442\u043e \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0430, \u0447\u0435 \u0432\u0440\u044a\u0437\u043a\u0430\u0442\u0430 \u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u044f\u0442 \u0449\u0435 \u0438\u0437\u0434\u044a\u0440\u0436\u0430\u0442 \u0434\u044a\u043b\u0433\u043e. \u0421 <strong>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0440\u0430\u0444\u0442 NFC<\/strong>, \u043d\u0435 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0434\u0430 \u0441\u0435 \u043f\u0440\u0438\u0442\u0435\u0441\u043d\u044f\u0432\u0430\u0442\u0435 \u0437\u0430 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e\u0442\u043e \u043f\u0440\u0435\u0437\u0430\u0440\u0435\u0436\u0434\u0430\u043d\u0435 \u043d\u0430 \u0431\u0430\u0442\u0435\u0440\u0438\u0438\u0442\u0435.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-bluetooth-electronic-shelf-labels-work\">\u041a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u0438 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u044f\u0442 \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435 Bluetooth<\/h2>\n\n\n\n<p>Bluetooth <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/strong> \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0439\u0442\u0435 Bluetooth 5.0, \u0437\u0430 \u0434\u0430 \u0440\u0435\u0434\u0430\u043a\u0442\u0438\u0440\u0430\u0442\u0435 \u0438 \u0437\u0430\u043f\u0430\u0437\u0432\u0430\u0442\u0435 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u0432 \u043e\u0431\u043b\u0430\u043a\u0430 \u043d\u0430 \u0441\u044a\u0440\u0432\u044a\u0440\u0430 ESL \u0437\u0430 \u0441\u043f\u0440\u0430\u0432\u043e\u0447\u043d\u0438 \u0446\u0435\u043b\u0438. \u041e\u0442 \u0441\u044a\u0440\u0432\u044a\u0440\u043d\u0438\u044f \u043e\u0431\u043b\u0430\u043a \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f\u0442\u0430 \u0441\u0435 \u043f\u0440\u0435\u0445\u0432\u044a\u0440\u043b\u044f\u0442 \u043a\u044a\u043c \u043c\u043e\u0431\u0438\u043b\u043d\u043e\u0442\u043e \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u043e, \u0447\u0440\u0435\u0437 \u043a\u043e\u0435\u0442\u043e \u0441\u0435 \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u043d\u0430 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-4ghz-electronic-price-label-working-principle\">2.4GHz \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0446\u0435\u043d\u0430 \u041f\u0440\u0438\u043d\u0446\u0438\u043f \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430<\/h2>\n\n\n\n<p>\u0420\u0435\u0448\u0435\u043d\u0438\u0435\u0442\u043e ESL \u0437\u0430 2,4 GHz \u043f\u0440\u0435\u0445\u0432\u044a\u0440\u043b\u044f \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u043c\u0435\u0436\u0434\u0443 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0442\u0430 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 ESL \u0438 \u0431\u0435\u0437\u0436\u0438\u0447\u043d\u0430\u0442\u0430 \u0431\u0430\u0437\u043e\u0432\u0430 \u0441\u0442\u0430\u043d\u0446\u0438\u044f, <strong>\u0446\u0438\u0444\u0440\u043e\u0432 \u0435\u0442\u0438\u043a\u0435\u0442 \u043d\u0430 \u0446\u0435\u043d\u0430\u0442\u0430<\/strong>\u0438 \u0434\u0440\u0443\u0433\u0438 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430. \u0422\u043e\u0439 \u0440\u0430\u0431\u043e\u0442\u0438 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e, \u043a\u043e\u0433\u0430\u0442\u043e <strong>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u043d\u0430 \u0440\u0430\u0444\u0442\u0430 ESL<\/strong> \u0441\u0435 \u0432\u043a\u0430\u0440\u0432\u0430 \u0432 POS \u0441\u0442\u0430\u043d\u0446\u0438\u044f, \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f\u0442\u0430 \u043d\u0430 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0441 \u0446\u0435\u043d\u0430<\/strong> \u0441\u0435 \u043f\u043e\u043a\u0430\u0437\u0432\u0430 \u043d\u0430 POS \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u043e\u0442\u043e \u0438 \u0434\u0430\u043d\u043d\u0438\u0442\u0435 \u0437\u0430 \u043d\u0430\u043b\u0438\u0447\u043d\u043e\u0441\u0442\u0438\u0442\u0435 \u0432 \u0441\u044a\u0440\u0432\u044a\u0440\u0430 \u0441\u0435 \u0430\u043a\u0442\u0443\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u0442.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-433-mhz-electronic-price-tags-working-principle\">433 MHz \u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0446\u0435\u043d\u0438 \u041f\u0440\u0438\u043d\u0446\u0438\u043f \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430<\/h2>\n\n\n\n<p>433 MHz <strong>\u0446\u0438\u0444\u0440\u043e\u0432 \u0435\u0442\u0438\u043a\u0435\u0442 \u0437\u0430 \u0446\u0435\u043d\u0430<\/strong> \u0441\u044a\u0437\u0434\u0430\u0432\u0430 \u0446\u0435\u043d\u0442\u044a\u0440 \u0437\u0430 \u0434\u0430\u043d\u043d\u0438 \u0437\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0438 \u043f\u0440\u043e\u043c\u044f\u043d\u0430 \u043d\u0430 \u0446\u044f\u043b\u0430\u0442\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0432 \u0440\u0435\u0430\u043b\u043d\u043e \u0432\u0440\u0435\u043c\u0435. \u0422\u043e\u0439 \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0440\u0430, \u0447\u0435 \u0432\u0441\u0438\u0447\u043a\u0438 \u0431\u0430\u0440\u043a\u043e\u0434\u043e\u0432\u0435 \u0438 NFC \u0447\u0438\u043f\u043e\u0432\u0435 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0442 \u0442\u043e\u0447\u043d\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u0446\u0435\u043d\u0438\u0442\u0435 \u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435 \u0432\u044a\u0432 \u0432\u0441\u0438\u0447\u043a\u0438 \u0434\u0440\u0443\u0433\u0438 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0438 \u0437\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0438\u044f \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-does-esl-price-tag-need-a-battery\">\u041d\u0443\u0436\u0434\u0430\u0435 \u043b\u0438 \u0441\u0435 ESL Price Tag \u043e\u0442 \u0431\u0430\u0442\u0435\u0440\u0438\u044f<\/h2>\n\n\n\n<p>\u0414\u0430, <strong>\u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong> \u0441\u0435 \u043d\u0443\u0436\u0434\u0430\u044f\u0442 \u043e\u0442 \u0431\u0430\u0442\u0435\u0440\u0438\u0438 \u0437\u0430 \u0437\u0430\u0445\u0440\u0430\u043d\u0432\u0430\u043d\u0435 \u043d\u0430 \u0434\u0438\u0441\u043f\u043b\u0435\u044f \u0438 \u0444\u0443\u043d\u043a\u0446\u0438\u0438\u0442\u0435 \u0437\u0430 \u0431\u0435\u0437\u0436\u0438\u0447\u043d\u0430 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f, \u043a\u043e\u0433\u0430\u0442\u043e \u043d\u044f\u043c\u0430 \u0437\u0430\u0445\u0440\u0430\u043d\u0432\u0430\u043d\u0435. \u0412\u0438\u0434\u044a\u0442 \u0438 \u043a\u0430\u043f\u0430\u0446\u0438\u0442\u0435\u0442\u044a\u0442 \u043d\u0430 \u0432\u0441\u044f\u043a\u0430 \u0431\u0430\u0442\u0435\u0440\u0438\u044f \u0432\u0430\u0440\u0438\u0440\u0430\u0442; \u043a\u0430\u0442\u043e \u0446\u044f\u043b\u043e \u043e\u0431\u0430\u0447\u0435 \u0415\u0421\u041b \u0441\u0430 \u043f\u0440\u043e\u0435\u043a\u0442\u0438\u0440\u0430\u043d\u0438 \u0434\u0430 \u0438\u043c\u0430\u0442 \u0434\u044a\u043b\u044a\u0433 \u0436\u0438\u0432\u043e\u0442 \u043d\u0430 \u0431\u0430\u0442\u0435\u0440\u0438\u044f\u0442\u0430.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-contact-zhsunyco-to-get-all-electronic-price-label-solutions\">\u0421\u0432\u044a\u0440\u0436\u0435\u0442\u0435 \u0441\u0435 \u0441 ZhSunyco, \u0437\u0430 \u0434\u0430 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u0432\u0441\u0438\u0447\u043a\u0438 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0437\u0430 \u0435\u0442\u0438\u043a\u0435\u0442\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u0446\u0435\u043d\u0438<\/h2>\n\n\n\n<p>\u0422\u044a\u0440\u0441\u0438\u0442\u0435 \u043b\u0438 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u0435\u043d \u0434\u043e\u0441\u0442\u0430\u0432\u0447\u0438\u043a \u043d\u0430 <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d \u0435\u0442\u0438\u043a\u0435\u0442 \u0441 \u0446\u0435\u043d\u0430<\/strong> \u0440\u0435\u0448\u0435\u043d\u0438\u044f? ZhSunyco \u0435 \u0435\u0434\u0438\u043d \u043e\u0442 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u0442\u0435 <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u0435\u043d-\u0435\u0442\u0438\u043a\u0435\u0442-\u0437\u0430-\u0440\u0430\u0444\u0442\u043e\u0432\u0435\/\">\u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438 \u043d\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/a> \u043f\u043e \u0446\u0435\u043b\u0438\u044f \u0441\u0432\u044f\u0442 \u0438 \u0435 \u043f\u043e\u043c\u043e\u0433\u043d\u0430\u043b\u0430 \u043d\u0430 \u043d\u0430\u0434 180 \u0434\u044a\u0440\u0436\u0430\u0432\u0438 \u0441 \u043d\u0430\u043f\u0440\u0435\u0434\u043d\u0430\u043b\u0438 <strong>\u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.zhsunyco.com\/wp-content\/uploads\/2023\/06\/ZhSunyco-Logo.png\" alt=\"ZhSunyco \u041b\u043e\u0433\u043e\" class=\"wp-image-12873\" width=\"600\" height=\"450\"\/><figcaption class=\"wp-element-caption\">\u0418\u0437\u0442\u043e\u0447\u043d\u0438\u043a: <a href=\"https:\/\/www.zhsunyco.com\/bg\/\">Zhsunyco<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p>\u041d\u0438\u0435 \u0441\u0435 \u0444\u043e\u043a\u0443\u0441\u0438\u0440\u0430\u043c\u0435 \u0432\u044a\u0440\u0445\u0443 \u0441\u043d\u0430\u0431\u0434\u044f\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0442\u044a\u0440\u0433\u043e\u0432\u0446\u0438\u0442\u0435 \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e \u0441 \u043d\u0430\u0439-\u0441\u044a\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u0438 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u043a\u0440\u0430\u0439 \u043d\u0430 \u0440\u0430\u0444\u0442\u0430, \u043a\u043e\u0438\u0442\u043e \u0449\u0435 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u0430\u0442 \u0442\u044f\u0445\u043d\u0430\u0442\u0430 \u0440\u0430\u0431\u043e\u0442\u0430 \u0438 \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435. \u0421 \u043d\u0430\u0441 \u0434\u043e \u0441\u0435\u0431\u0435 \u0441\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043f\u0440\u0435\u043c\u0430\u0445\u043d\u0435\u0442\u0435 \u043d\u0435\u043d\u0443\u0436\u043d\u0438\u0442\u0435 \u0440\u0430\u0437\u0445\u043e\u0434\u0438 \u0438 \u0434\u0430 \u0434\u043e\u043f\u0440\u0438\u043d\u0435\u0441\u0435\u0442\u0435 \u043f\u043e\u0432\u0435\u0447\u0435 \u0437\u0430 \u043f\u0435\u0447\u0430\u043b\u0431\u0438\u0442\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0441\u0438.<\/p>\n\n\n\n<p>\u0413\u043e\u0442\u043e\u0432\u0438 \u043b\u0438 \u0441\u0442\u0435 \u0434\u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0435\u0442\u0435? <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u0441\u0432\u044a\u0440\u0436\u0435\u0442\u0435-\u0441\u0435-\u0441-\u043d\u0430\u0441\/\">\u0421\u0432\u044a\u0440\u0436\u0435\u0442\u0435 \u0441\u0435 \u0441 \u043d\u0430\u0441<\/a> \u043e\u0449\u0435 \u0434\u043d\u0435\u0441 \u0438 \u0441\u0435 \u043d\u0430\u0441\u043b\u0430\u0434\u0435\u0442\u0435 \u043d\u0430 \u043a\u0443\u043f \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u043d\u0438 \u0438 \u0441\u043b\u0435\u0434\u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0435\u043d\u0438 \u0443\u0441\u043b\u0443\u0433\u0438, \u043f\u043e\u0434\u0433\u043e\u0442\u0432\u0435\u043d\u0438 \u0437\u0430 \u0432\u0430\u0441.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\">\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/h2>\n\n\n\n<p><strong>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438<\/strong> \u043f\u0440\u043e\u043c\u0435\u043d\u0438\u0445\u0430 \u043d\u0430\u0447\u0438\u043d\u0430, \u043f\u043e \u043a\u043e\u0439\u0442\u043e \u0441\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0432\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u044a\u0442 \u043d\u0430 \u0434\u0440\u0435\u0431\u043d\u043e. \u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u0435\u043d\u0438\u0435 \u043d\u0430 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u0438\u0442\u0435 \u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430, \u043e\u0442 \u043a\u043e\u0438\u0442\u043e \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u0441\u0435 \u0432\u044a\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u043a\u0430\u043a\u0442\u043e \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u0438\u0446\u0438\u0442\u0435 \u043d\u0430 \u0444\u0438\u0440\u043c\u0438, \u0442\u0430\u043a\u0430 \u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435, \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u0442\u0430 \u0431\u044a\u0440\u0437\u043e \u0441\u0435 \u0440\u0430\u0437\u0432\u0438\u0432\u0430 \u0432\u044a\u0432 \u0432\u0441\u0438\u0447\u043a\u0438 \u0447\u0430\u0441\u0442\u0438 \u043d\u0430 \u0441\u0432\u0435\u0442\u0430. \u0421 \u043f\u0440\u043e\u0441\u0442 \u043f\u0440\u0438\u043d\u0446\u0438\u043f \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430, <strong>\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435<\/strong> \u0441\u0430 \u043b\u0435\u0441\u043d\u0438 \u0437\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435 \u0432\u044a\u0432 \u0432\u0441\u0438\u0447\u043a\u0438 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f, \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u0432 \u043c\u0430\u043b\u043a\u0438 \u0438 \u0433\u043e\u043b\u0435\u043c\u0438 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u044f.<\/p>\n\n\n\n<p>\u0417\u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u043e\u0442\u043d\u043e\u0441\u043d\u043e \u043f\u043e\u043b\u0437\u0438\u0442\u0435 \u0438 \u043d\u0430\u0447\u0438\u043d\u0430 \u043d\u0430 \u0440\u0430\u0431\u043e\u0442\u0430 \u043d\u0430 \u0446\u0438\u0444\u0440\u043e\u0432\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u0435 <a href=\"https:\/\/www.zhsunyco.com\/bg\/\u0431\u043b\u043e\u0433\/\">\u0442\u0443\u043a<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0441 \u0446\u0435\u043d\u0438, \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u0438 \u043e\u0449\u0435 \u043a\u0430\u0442\u043e \u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0438 \u0441 \u0446\u0435\u043d\u0438, \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435 \u0438 \u043c\u043d\u043e\u0433\u043e \u0434\u0440\u0443\u0433\u0438 \u0438\u043c\u0435\u043d\u0430, \u0441\u0430 \u043d\u043e\u0432\u0430\u0442\u0430 \u0430\u043b\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u0430 \u043d\u0430 \u0445\u0430\u0440\u0442\u0438\u0435\u043d\u0438\u0442\u0435 \u0435\u0442\u0438\u043a\u0435\u0442\u0438 \u0438 \u0442\u0430\u0431\u0435\u043b\u0438. \u0422\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0432\u0430\u0442 \u0446\u0438\u0444\u0440\u043e\u0432\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0438 \u0441 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e \u043c\u0430\u0441\u0442\u0438\u043b\u043e, \u043a\u043e\u0438\u0442\u043e \u043f\u043e\u043a\u0430\u0437\u0432\u0430\u0442 \u043c\u043d\u043e\u0433\u043e \u0444\u043e\u0440\u043c\u0438 \u043d\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u0437\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u043d\u0438\u0442\u0435 \u0445\u0430\u0440\u0442\u0438\u0435\u043d\u0438 \u043e\u0442\u043f\u0435\u0447\u0430\u0442\u044a\u0446\u0438 \u043d\u0435 \u043c\u043e\u0433\u0430\u0442 \u0434\u0430 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u044f\u0442. \u041f\u0440\u0438 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